Campaigns, events,
content and PR
C*Infinity is a consumer agency. Most of our events and content sit inside a campaign: the idea, the channels it runs across, and the measurement that tells you whether it worked.
Consumer Campaigns
The spine of what we do. We turn a brand objective into a campaign people engage with: the positioning, the creative idea, the channels it runs across, and the measurement that tells you whether it worked. Most of our events and content sit inside one of these.
Related work
Events & Experiences
We design and run events that do a job for the brand, not just fill a room. Launches, activations, conferences and brand experiences, handled end to end: concept, production, suppliers, run sheet and delivery on the day.
Related work
Creative & Content
The film, design and words that make a campaign land. We produce social-first content, video, photography and the creative that holds a campaign together, built to travel across the channels your audience already uses.
Communications & PR
Getting your brand talked about by the audiences, outlets and creators that matter. Media relations, earned coverage, data-led stories and the digital PR tactics that turn a campaign into something worth reporting.
Talk to us
How a project runs.
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Brief
We start from the brand objective: who you need to reach, what they should think or do, and how we will know it worked.
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Idea
Positioning, the creative idea, and the mix of campaign, event, content and PR that will carry it.
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Make
Production, suppliers, run sheets, film, design and the assets the channels need.
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Deliver
On-the-day delivery and the measurement that tells you whether the campaign did its job.
Questions we get asked.
What is C*Infinity?
C*Infinity is a consumer agency in Sydney and Melbourne. We plan and deliver consumer campaigns, events and experiences, creative and content, and communications and PR so brands get seen, talked about and remembered.
Who is C*Infinity for?
Consumer brands and organisations that need a campaign, a live event, or the film and content that carries the idea. We work as one team across strategy, production and delivery rather than handing a brief between departments.
What services do you offer?
Four connected services: consumer campaigns, events and experiences, creative and content, and communications and PR. Most projects sit inside a campaign and pull in events or content as needed.
Where is C*Infinity based?
Sydney (Level 1, 151-153 William St, Darlinghurst) and Melbourne (Level 23, Collins Square Tower 5, 727 Collins St). We deliver nationally, including on the Gold Coast, from those two offices.
How do we start a project?
Email contact@cinfinity.au or use the form on this site. Tell us the objective, timing and any constraints. We come back with questions, then a proposal. Work is scoped project by project.
Are you part of Agenda C?
Yes. C*Infinity is the consumer brands and events studio of Agenda C Group. Campaigns, policy and corporate communications sit with Agenda C; consumer events, content and brand experiences sit with C*Infinity.